The challenge
A SaaS company website has to explain a product the customer has not used yet. The owner of a dental practice or a car repair shop does not know what "AI visibility" means, so the site has to show them the problem with their own examples and then the solution. It also has to look trustworthy, because the customer will give it access to their business's Google accounts.
On top of that, the audience is many different industries and two languages. Each industry wants to read about its own case, and prices have to be clear so the visitor asks for a demo. The owner of a gym chain and the manager of a franchise have different questions, and the site had to answer both.
What we built
We built the site on WordPress with Elementor Pro and Hello Elementor. The homepage starts with the problem (wrong opening hours in directories, unanswered reviews, absence from AI answers), moves to the five steps of the service and ends with the three products: Visibility AI, Listings AI and Reviews AI. A short "See it in 60 seconds" demo shows the platform in action before any details are requested.
We created pages for eleven industries, such as dentists, law firms, restaurants, med spas and franchises, a pricing page per location, Compare, Security, Client zero and FAQs pages, plus a blog. The Spanish version was set up with Polylang and its own URLs. The Platforms we cover page shows which services and directories the platform works with, and the Referral partners page is aimed at agencies that want to resell it.
Rank Math Pro handles meta and schema on every page. The "Book a demo" and "AI Visibility Audit" buttons appear across the whole site so no interested visitor is lost.
Features
- English and Spanish with Polylang
- Pages for the platform's three products
- Eleven industry pages
- Pricing page per location
- Form for a demo and AI Visibility Audit
- Compare, Security and FAQs pages
- Blog and Rank Math Pro
Want something similar? See the service visibility in chatgpt & ai or ask us for a quote.
