Social media management: the problem we solve
Almost every small business knows it should post on Instagram and Facebook. And almost every small business does it with enthusiasm for two weeks, then stops. It is not a lack of willpower. A good post needs an idea, a photo, a design, a caption and hashtags, and all that eats an hour each time from someone who already has customers to serve.
The result is accounts whose last post was three months ago. When a potential customer finds a hair salon or a restaurant on Google and taps through to its Instagram, an abandoned profile says, without words, that the business may not be open. The social media management we offer solves that first: a steady, decent presence every week.
TopSocial: automated posts for Instagram and Facebook
TopSocial (topsocialai.com) is an app we built for exactly this problem. You connect your business's Instagram and Facebook, give it your website, and TopSocial learns what you do, what you sell and how you talk to your customers. From then on it prepares posts with an image and a caption in Greek, schedules them and publishes them on its own.
It uses your own photos first, because customers recognise your space and your products, not a generic stock image. If you have an e-shop, it pulls products from the store and creates posts for them. You see what is about to go up, change whatever you like, or let it run. Subscriptions start from €20 a month.
- Posts with an image and a Greek caption, ready every week
- Automatic publishing to Instagram and Facebook
- Uses your own photos and your e-shop products
- Approve or edit before it goes live, if you want
- From €20 a month, no commitment
Full Instagram and Facebook management by a social media manager
Some businesses want more than steady posts. A hotel preparing for the season, a cosmetics e-shop with new ranges every month, a lawyer who wants to explain changes in the law in a way people understand. That is where a person from our team steps in as your social media manager.
We start with a conversation about your goals and build a monthly content plan. We prepare posts, carousels and stories, write captions, reply to comments if you want, and run Meta ads with proper tracking when needed. TopSocial works underneath for the day-to-day, so the person's time goes to strategy and content that needs thought. The price depends on the number of posts and the channels, and we give it to you in writing after the first conversation.
- Monthly content plan based on your goals
- Posts, carousels and stories in your business's style
- Replies to comments and messages, if you want
- Meta Ads with Pixel and Conversions API
- Monthly report with reach, engagement and clicks
Which option suits you
If you are a small local business, such as a hair salon, café, gym or clinic, and you simply want your profile to stay active without thinking about it, start with TopSocial. It costs less than one meal a week, and within a few days you will see whether it suits you.
If social media is a main sales channel for you, if you run ads, or if you want content that needs a photo shoot, an interview or seasonal planning, go for full management. Many clients start with TopSocial and move to full management when their needs grow, without losing anything that is already set up.
What we get right from the start
Before the first post we check the basics that are usually missing. Your Instagram must be a professional account linked to your Facebook page, or automatic publishing and ads are not possible. Your bio should say what you do and where, with a link to your website or bookings. Your contact details should be the same everywhere: website, Google Business Profile, Instagram, Facebook.
If you do not have a website yet, we can build it together, because social media brings people in, but the website is where the booking or purchase happens.
- Switching to a professional Instagram account
- Connecting to Meta Business Suite
- Updating your bio, links and contact details
Social media management by a team in Athens
WebDragon has worked since 2016 with businesses in Athens, across Greece and in 15+ countries, with more than 600 projects and 5.0★ on Google from 36 reviews. We develop and support TopSocial ourselves, so when you ask something about the app, you talk to the people who build it. Our office is at Iliados 105 and we answer Monday to Saturday, 9:00 to 21:00.
