The challenge
A website for an insulation company is aimed at someone who usually already has a problem: damp on the ceiling, a leak from the roof terrace, mould in the basement. They search Google for "roof waterproofing" or "polyurea price", compare two or three contractors and call whichever seems most serious. What convinces them is photos of real projects, an explanation of the materials and an easy way to ask for a quote.
Know How does many different jobs, from roof and basement waterproofing to external wall insulation, energy upgrades, painting and shop renovations. If all this goes on one page, the customer can't find what they want and Google can't tell which search to show the site for.
What we built
We built the site on WordPress with Elementor and gave every service its own page, so "basement waterproofing" and "external wall insulation" can rank separately. The homepage briefly shows what the company offers, opening hours Monday to Saturday and two landline numbers with a call button.
The "Our Projects" page groups the work by type and describes where each project took place, for example in Nea Ionia and Papagou, and which material was used. We added three detailed case studies, such as waterproofing a tiled roof with polyurea, a certifications section and Google reviews through Trustindex.
The blog has guides that answer what people search for, such as a comparison of polyurea, membranes and bitumen felt. The free assessment form asks which job the customer is interested in and which area they are in, so the crew calls back already knowing what is needed.
Features
- A separate page for each service
- Projects page by type of work
- Three detailed case studies
- Google reviews through Trustindex
- Blog with guides on materials and waterproofing
- Free assessment form with job and area selection
- Call buttons for two phone numbers
- LiteSpeed Cache for fast loading
Want something similar? See the service web design or ask us for a quote.
